Sunderland are one of the first clubs trying to become popular in the secretive country of North Korea. The nation has been kept under wraps for several decades, but one of the few connections that North Korea has with the outside world is through football. The North Korean football team has been able to reach the World Cup on two occasions – 1966 and 2010. Even though they are not regarded in a major fashion when it comes to football, the growing desire to improve the economy has led to North Korea coming up with suggestions of opening up.
“I felt inspired to reach out and share the passion of my football team with North Korea. North Koreans do love football, it’s their national sport and it’s the most popular sport in all of the Korean peninsular – their awareness of football is bigger than what we think.It’s the first football club to ever even think of it, so it’s very unique and I feel quite confident that we can make an impact. They quite welcome goods coming into the country providing they aren’t of a political nature,” saidFowdy.